Convention and Visitors Bureau

Welcome to Greenville, where you'll experience North Texas with a twist!  We've changed a lot over the years, from the days when cotton was king, to a time of robotics, aerospace technology, and manufacturing.  We are experiencing a growth boom and don't see any end in site.  We've recently opened dozens of new restaurants, shops, and attractions - all for you to explore.  Here is a sample of what's in store!

Dynamic Public Art - It all started in 2014 by a group of artists and citizens that wanted to make a difference in our community.  Through private donations, and some generous local business people, Greenville is now home to dazzling murals and playful sculptures.  All tell a story and some are even interactive!  These are all found primarily on Lee and Washington Streets in Downtown Greenville.

Downtown Art

Boundless Entertainment - Greenville has always been an entertainment destination.  Why, back when we were a hub for the cotton industry, Greenville was home to numerous Opera Houses and theaters.  And today is no exception.  Variety is the key to a Downtown filled with entertainment options.  Try one of our downtown nightspots like Corner Street Pub or Blue Mesquite Grill that both feature both indoor and outdoor stages.  Or, check out the historic Greenville Municipal Auditorium.  Built in 1939, its stage has been graced by the likes of Elvis, Van Cliburn, Loretta Lynn, MercyMe, and The Dallas Symphony.  For the ultimate VIP night out, our beautifully revived Texan Theater features a one-price-deal that includes top name performers, a 4 course meal, gratuities, drinks, and parking!  Even our Winery has live entertainment on the weekends!  So when planning your visit, be sure to include some time to enjoy a show!  

Greenville Entertainment

Attractions - We are excited to be home to several great attractions for families and also just for adults!  Splash Kingdom Air Patrol is one of our newest attractions.  Located just off I-30, Splash Kingdom Air Patrol is THE place to cool off from the hot Texas heat during those warm Summer months.  Just a little farther north on I-30 is the Audie Murphy American Cotton Museum.  Their significant collection includes artifacts from Greenville's cotton heritage as well as exhibits celebrating local heroes - including the most decorated soldier of WWII - Audie Leon Murphy.  If exploring fine wines or craft beers is more to your liking, then visit Landon Winery in historic Downtown Greenville.  Saturdays, they offer Barrel Room Tours where you can sample some of Bob Landon's award winning wines.  And now he is also brewing Craft Beers!  So no matter what your taste, we have something fun for everyone! 

Greenville Attractions

Year-Round Celebrations and Events - No mater when you visit Greenville, we always have something special going on.  Winter always brings the annual Hearts for the Arts Gala and big name touring acts through the Municipal Auditorium & Texan Theater.  Spring brings the Hunt County Fair (April), and Audie Murphy Day (May).  Summertime, we enjoy the annual July 4th Parade on Historic Park Street and the Annual Summer Musical (July) by Greenville Family Theater.  And Fall brings our fun-filled Autumn events including the Cotton Patch Bike Race & Rally Round Greenville (September), Bras for the Cause (October), Haunted Landmark (Oct), Halloween on the Square (Oct), and the Bob Wills Fiddle Festival and Contest (Oct/Nov).  And we kick off our holiday season with a mass Open-House during Downtown Stroll (Nov), and welcome Christmas with the Christmas Parade (Dec), Park Street Carriage Rides (Dec), and an annual performance of The Nutcracker(Dec) at the Municipal Auditorium.  Whoever said that there is nothing to do in a small town never visited Greenville!

Greenville Events

In addition to everything above, we have great restaurants, from local favorites to several big familiar names.  We also have great shopping options - antique boutiques, fashionably "Texas" clothing, country chic home furnishings, and major retailers.  And best of all, we have great places to stay, most conveniently located along I-30. So, no matter when you plan to visit Greenville, remember that we're ready to surprise you with North Texas with a twist!  For more information on everything on this page, just click on the "VISIT" tab in the top left corner of the landing page.